Friday Adeyemi was born in Kano, Nigeria, in 2138 and has more or less committed himself to stirring up trouble for his own personal amusement since then. The second child of a prominent IT Company CEO, he was much more interested in exploring the streets of Kano with his friends than sitting in a classroom doing work that he was already far too intelligent for. When he dropped out of school at age 16, his traditional parents also kicked him out of the house, finally fed up with his nonsense.
Though Friday did not inherit his father’s traditional values, he did inherit his aptitude for computers, and he quickly made enough money doing IT work that he and three friends were able to rent a large, dilapidated house near the edge of the city. Although the windows were boarded up, the appliances were broken, and the water was frequently colors that were less than appetizing, for Friday it represented what he’d always wanted – total freedom. It was in that house, at the age of 19, that Friday and his best friend Bayo would develop the social media platform RiffRaff. Initially a place for their tight circle of friends to share memes, tell jokes, make videos, and vote in stupid polls, it quickly grew to over 300,000 thousand daily active users in Western Africa within a year of being online. Bayo and Friday’s joke project was suddenly a full blown business.
By 2163, there were over 600 million active RiffRaff users in almost every country on Earth. Along the way, Friday, always the gleeful rebel and online troll, found himself forced into the uncomfortable role of businessman. And while he’d met many criminals and maniacs during his reckless youth, none of that prepared him for the cold sociopathy of the boardroom. As RiffRaff continued to grow and advertising dollars poured in, the board decided that Friday’s unpredictability and edgy attitude was a problem they needed to solve.
Although many in his circle told him to proceed with caution, Friday wasn’t worried. He and Bayo maintained control over 51% of the company’s shares, after all, and Bayo was like his brother. They were the twin kings of RiffRaff, not some collection of suits who didn’t build it. Unfortunately for Friday, Bayo had also grown weary of Friday’s in-your-face attitude. He didn’t want to be an edgelord, he wanted to be king. In a move that took Friday completely by surprise, Bayo and the board organized a hostile takeover of the company, forcing Friday out of RiffRaff just three weeks before his 30th birthday. Although he left with a golden parachute of more money than he could ever hope to spend in 100 lifetimes, his pride was broken, and there was a new, bitter edge to his previously gleeful antics.
Jobless and adrift with more money than he knew what to do with, Friday pivoted away from software and into hardware, pouring his wealth into starting a next gen semiconductor company. Within 5 years, Friday’s new company represented almost a quarter of semiconductor sales worldwide, sending his already significant wealth into the stratosphere. It was the kind of money that could cure disease, house the homeless, or change the world. Friday chose to be petty.
It took him years and a fortune, slowly buying up shares under shell companies and through third parties, but he had both time and money. And so, as a 40th birthday present to himself, Friday took a commanding stake in RiffRaff. With new, friendly board members he’d secretly installed over the years, he forced Bayo out of the company and returned as CEO.
But Friday didn’t just want his old friend out of the business, he wanted him destroyed. There’s no direct evidence linking Friday to anything that happened to Bayo after he was forced out of RiffRaff, but it’s not hard to put the pieces together. The photos of Bayo with a young woman that ended his marriage. The rumors about his addiction problems that swirled through boardrooms around the country, making it almost impossible for him to find another job. Bayo was not a man of good character, but it was Friday who made sure that all of his skeletons were unearthed for the world to see.
Because of his vast wealth and connections in western Africa, Friday was one of the first people that Sunil Ramachandran tapped to help complete the bunker system on the African continent. Although Friday can certainly be unpredictable, there’s no doubting his intelligence and his ability to get results when he puts his mind to something. As bad an adversary as he can be to have, he is also a powerful person to have in your corner. Friday is responsible for designing all the weapons designed to fight MARA inside the REVENGE arena, a testament to his wild and often twisted imagination.
Some say that Bayo survived the Collapse and made his way into the bunker in Kano under an assumed name, but so far this is all just hearsay and rumors. One wonders, though, if the end of the world was also the end of their feud, or if Bayo has plans for his old friend in this strange new world.